For over a decade we’ve been on a quest to find what it is that makes workplace change and transformation work well. We began by looking at different organizational changes including technology changes, mergers and acquisitions, new product rollouts, culture changes and so on then worked backwards to identify the factors separated the effective changes from those that failed.

What we discovered was that the core of change is people but then again, we’ve always known that. So we dug deeper to discover that when people became highly engaged in change and transformation efforts at work it is then that we begin to see lasting and successful transformation. Our research further revealed that this level of change commitment is the direct result of three main factors—impact, influence, and consistency.

Highly engaged change commitment differs from simple change implementation in that team members who are highly engaged in change at work not only go through the motions of change just to get the job done, they also buy-in to and are committed to the outcomes of the change.

They are more creative, more engaged, and put in greater effort to make changes a reality.

Speak to an expert

Skip to the Course…
About Selling Change

The book, Selling Change: How Successful Leaders Use Impact, Influence, and Consistency to Transform Their Organizations, delves into the why and how of this and includes a number of real-world, cross-industry examples from manufacturers to retailers to tech companies including Build-A-Bear, Nissan, Box, and NYU Langone. At the core is the 2IsC(TM) (Impact, Influence, and Consistency) model highlighted throughout book outlines what change leaders can and should do to engage their teams.

About the 2IsC™ Model

The concept of two eyes see is based in anatomy. Humans have two eyes, but we only see a single image. We use our eyes synergistically to gather information about our surroundings. This is called binocular (or two-eyed) vision and it gives us several advantages, one of the most important is the ability to see the world in three dimensions. We can see depth and distance because each eye looks at an object from a slightly different angle and registers a slightly different image on the retina (the back of the eye). The two images are sent to the brain where the information is processed. In a fraction of a second our brain brings one three-dimensional image to our awareness. Similarly, by approaching workplace change from an ‘impact’ and ‘influence’ perspective, change leaders gain the view they need to provide the most effective three-dimensional change approach that covers the mental, emotional, and behavioral aspects of change. The ‘C’ in the model stands for consistency and conveys the importance of creating trust and role modeling needed future behaviors.

Skip to the Course…
What “Selling Change” Really Means

The book, Selling Change: How Successful Leaders Use Impact, Influence, and Consistency to Transform Their Organizations, delves into the why and how of this and includes a number of real-world, cross-industry examples from manufacturers to retailers to tech companies including Build-A-Bear, Nissan, Box, and NYU Langone. At the core is the 2IsC(TM) (Impact, Influence, and Consistency) model highlighted throughout book outlines what change leaders can and should do to engage their teams.

What’s included?

The Change Shop™ team has developed a fun and unique web course based on the book and model. By understanding the 2IsC™ Model outlined in Selling Change, you can learn to be a better change leader at work. The course highlights the most critical informa tion presented in each of the book's chapters; discussion questions in and three case studies, that not only contextualize the vital information you've learned from Selling Change but provides you with the opportunity to think critically and actively on the topic. Take the course and then discuss, debate, and explore the ideas as a team to engage deeply with these ideas. The purpose is to assimilate what you learned in while encouraging future discussions about what you learned and understand how you can lead changes that will continue to affect your industry and organization.

Let’s get started...

Purchase the full Course

Explore the Change Shop’s™ Integrated Solutions

Tools for Managing Change

Designing a sustainable transformation journey

Learn about our assessment and collaboration tools to help you implement transformation across your entire organization

Ideas for Leading Change

Ideas on ways to lead and manage workplace change

Read our Change Plus blog for actionable ways to manage change with confidence and create buy-in

Free Resources

Facilitate critical meetings and discussions

Download our free tools and resources to learn ways to ensure your change initiatives stay on track

Speak with a Change Shop consultant